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Sleepiest

Sleep
app
that

helps
millions
fall
asleep
every
night

The
challenge

Redesigning
a
mobile
app
with
a
multi-million
user
base
is
always
a
big
responsibility.
Users
sometimes
react
negatively
to
changes
in
interactions
that
have
become
familiar,
which
can
bring
down
ratings.
Our
team
worked
with
Sleepiest
to
audition
dozens
of
design
concepts
until
we
found
the
perfect
solution
for
improving
the
design
while
keeping
users
comfortable
with
familiar
interactions.

Careful
rebranding

Our first task was to give a makeover to Sleepiest’s logotype and corporate identity
The illustration style went through several phases and multiple iterations
We spruced up and cleaned up the lettering

The design will not
leave you cold

The
design
will
not

leave
you
cold

Plenty
of
illustrations
and
icons,
bright
hues,
and
micro
animated
functional
elements
all
come
together
to
really
set
a
creative
mood
and
submerge
the
user
in
the
app’s
special
atmosphere.

Extra attention
to detail development

Extra
attention

to
detail
development

Our
team
really
got
into
the
application’s
mood.
We
were
motivated
to
focus
on
every
little
detail
including
icon
animation,
to
really
enhance
the
user
interaction.

Every element
made with love

The app lets you make your own sounds
Gorgeous and effortless sleep tracker stands out from the usual boring graphics
Sleeping well has never been more fun when you can earn points and get rewards
From colors to tone styles to background effects, everything is meticulously thought out

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